Make Apology When Necessary - Personal Branding Blog - Stand Out In Your Career

Make Apology When Necessary - Personal Branding Blog - Stand Out In Your Career When you need to make an apology for something: Take action sooner rather than later. Don’t avoid and skirt the issue (the way politicians do when they routinely refer to their mistakes as “oversights”). Think through what you want to say. Phrase it carefully, write it down, and rehearse it. Plan where, when, and how you’ll say it. Be genuine and sincere when you express regret. Take responsibility. Don’t try to justify, find a scapegoat,or shift culpability. Explain the actions to be taken going forward to prevent a repeated incident. Explain the change that you will make to remedy the wrong: “Here’s what I’m doing. . . .” Make amends and reparations, and make the situation right. Explain the likely penalty if you don’t carry out your commitment.